PPM Analysis: Classic Hits-Oldies. RadioInfo managing editor
Mike Kinosian presents the final in his three-part analysis of the performances – in the
Nielsen Audio October 2016 PPM survey – of stations airing gold-based formats. Previously, we looked at adult hits and classic rock. Today, we turn
to classic hits-oldies. Two stations stand out with regard to (6+) share increases from September's survey to October's:
Cumulus Media's KCMO-FM, Kansas City (rising from a 7.2 to and 8.1) and
iHeartMedia's KLOU, St. Louis (from a 6.4 share to a 6.9). Year-over-year share increases were dominated by KCMO-FM as the station rockets from a 4.4 share to an 8.1, jumping from #10 in the market in October
2015, to #1. Seven stations in all airing the format ranked #1 in their respective PPM markets in October. Find out which ones
here.
DiModica and Ryder Promoted at Cumulus' Hot AC 'Q105.5' in Toledo. At
Cumulus Media's Toledo hot
AC WQQO "Q105.5,"
John DiModica is promoted to program director and
Russ Ryder rises to
assistant program director. Longtime Toledo air personality DiModica – who goes by
"Johny D" on the air – will continue to host afternoons on WQQO and middays on sister classic country WMIM "98.3 NASH Icon." Ryder has been with Cumulus Toledo since August and will also host middays on WQQO. Cumulus Media Toledo operations director
Bill Michaels comments, "I am excited about John and Russ taking over WQQO programming. The two have a unique energy and work well together. Paired with their extensive market experience, they are a perfect fit for these positions."
