1-23-2015
SiriusXM today announced that it has surpassed 15,000 auto dealers enrolled in the SiriusXM Pre-Owned Program. Introduced in 2011, the program allows dealers to provide subscriptions to pre-owned vehicles with a factory-installed satellite radio.
Joe Verbrugge, Senior Vice President and General Manager, Automotive Remarketing and Retail Sales, SiriusXM notes, "Major OEMs have supported the program with their franchise dealerships, and many of the nation's top auto dealer groups have followed with 100% of their locations participating in the program. We are thrilled that there are now more than 15,000 dealers that have taken advantage of this no-cost program, giving their customers access to SiriusXM's unparalleled lineup of commercial-free music, plus premier sports, comedy, news, exclusive talk and entertainment."
