WMCA NY Becomes The Mission

1-19-2015

Following last week's on-air promo that "WMCA New York's Christian Talk, will be no more," this morning WMCA/NY has been rebranded to The Mission. Phil Boyce-VP/director, Spoken Word Format tells Radio Ink, "After 25 years as New York's Christian Talk we decided to give WMCA a new brand name. We are now AM 570 The Mission. The brand name before was just the call letters WMCA,  and while we will still use them, we think this new name is a great identifier with who and what we are."

Boyce continues, "If you are going to say your name 100 times a day, it should mean something and tell listeners who and what you are."

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Cumulus Raises $120K For Rescue Mission

11-20-2012

Cumulus' Super Talk 99.7 (WTN) in Nashville raised over $120,000 for the local Rescue Mission during its 6th Annual Hunger to Hope Radiothon this week. Market Manager Mike Carpenter said, "Our gracious listeners and clients helped raise over $20,000 above and beyond our original goal. We are very proud to be a part of this effort to support the community through the Nashville Rescue Mission.?

53,100 is the effective number of meals provided by businesses and listeners to the Super Talk 99.7 WTN Radiothon.

The radiothon ran from 5 a.m. to 7 p.m. and was spearheaded by talk show personality Michael DelGiorno. Donations ran the gamut in terms of size, but every single one of the 1,100 donors made a genuine contribution to the final total. Nashville businesses rose to the occasion as well, with Accurate Mortgage, Paul Winkler Investments, Service Jewelry and Repair, Ceramic Tile Distributors, Dr. Gil Center for Back, Neck, and Chronic Pain Relief, Tim Leeper Roofing, Ascend Credit Union, and Zander Insurance all making significant contributions. Additionally, Zander Insurance and the Pain Management Group made matching funds available at different times during the day.

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