SiriusXM Wants Listeners To Keep 2015 Resolutions

12-30-14

The Satellite radio company is offering up channels of special programming to help listeners with their 2015 resolutions, including Joel & Victoria Osteen on living a hopeful life, Alexa von Tobel on getting out of debt, NYU Langone Medical Center doctors on reaching wellness goals, Entertainment Weekly Radio on making the most of your pop culture time, Randi Zuckerberg on mastering tech and social media, The Wharton School with advice on kick-starting your business or career, and Jenny McCarthy and "The Moms" on being the best parent you can be in 2015. "Resolution Radio" programming starts Thursday.

Doctor Radio powered by NYU Langone Medical Center (SiriusXM channel 81)
? "Rehabilitative Medicine" - Host Jonathan Whiteson assists listeners to "kick the habit" with smoking cessation strategies. Monday, January 5
? "Primary Care Medicine" - Dr. Marina Kurian will discuss finding the right exercise routine to get in shape in 2015. Wednesday, January 7
? "Doctor Radio Reports" - Perri Peltz, veteran journalist, documentary filmmaker, and public health advocate, will host "Resolution Solutions" exploring a variety of health and wellness goals for 2015. Thursday, January 8
? "Nutrition and Exercise" - Samantha Heller, registered dietician, certified nutritionist, and exercise physiologist presents healthy eating strategies to aid listeners in achieving weight loss goals. Friday, January 9

Joel Osteen Radio (SiriusXM channel 128) 
? "A Night of Hope" - Joel Osteen welcomes 2015 with "A Night of Hope" live from the American Airlines Center in Dallas, TX. Friday, January 2 at 8 p.m. ET.
? "Joel Osteen Live" - Join Joel Osteen as he shares inspiration and insights on how to have a closer walk with God throughout the New Year. Monday, January 5
? "Victoria Osteen Live" - Victoria Osteen shares tips on being the best you can be for your family in 2015. Wednesday, January 7

Business Radio powered by Wharton (SiriusXM channel 111)
? On New Year's Day, business, career, and finance experts share their best advice for improving your professional and business life in 2015. Thursday, January 1
? "Knowledge @ Wharton" - Host Dan Loney is joined by financial planner Eric Brotman for a conversation about financial resolutions. Monday, January 5
? "Your Money" - Will cover the psychology behind making resolutions to "get out of debt." Tuesday, January 6
? "Dot Complicated with Randi Zuckerberg" - Randi Zuckerberg will assist listeners resolving to be better with technology and social media. Wednesday, January 7

SiriusXM Stars (SiriusXM channel 109)
? Celebrity host and parenting author Jenny McCarthy is joined by "The Moms," Denise Albert and Melissa Musen Gerstein, to talk about being the best parent you can be in 2015. Monday, January 5
? SiriusXM host and author Jenny Hutt will provide advice to listeners looking to lose weight in 2015. From apps to help listeners monitor their calories to the latest workouts, Jenny will kick off 2015 with a guide to getting the weight off and keeping it off. Wednesday, January 7
? "Financially Fearless with Alexa von Tobel" - The Learnvest CEO takes listener questions about getting out of debt and saving more money in 2015. Thursday, January 8

Entertainment Weekly Radio (SiriusXM channel 105)
? If your resolution is to get up-to-speed with the latest TV shows, movies, books, and music, join "EW Morning Live" for a discussion about what you should be watching, reading, and listening to in 2015. Monday, January 5

Road Dog Trucking (SiriusXM channel 146)
? For truck drivers, "Freewheelin' with Meredith Ochs and Chris T." will explore the many ways you can accomplish your health, financial, and educational goals without ever leaving your truck. Tuesday, January 6

OutQ (SiriusXM 106)
? For the LGBT community, on "Derek & Romaine," SiriusXM host Romaine Patterson encourages listeners to get involved in charities, advocacy groups, and community-service projects.  Tuesday, January 6

Kids Place Live (SiriusXM channel 78)
? Hosts Kenny Curtis and Absolutely Mindy help families set goals to spend more quality time together by sharing ideas to make the most of your time with the kids. Friday, January 9

(12/29/2014 9:47:47 PM)
Jeeeezuz! How sad is this story? Literally, 90% of this stuff could be replaced with "get off your fat ass America and use common sense." Greatest country in the world???

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SOCIAL - 7 Social Media/ Radio Resolutions

1-4-2012
by Loyd Ford

1. Fully develop a very specific social media strategy for your radio station.  It should involve specific goals, community service, pushing listeners back to your dot com and on air radio brand and having specific plans for content by percentage so you have good balance.

2. Train your staff on your social media plan.  Social media can be intimidating, but you can make it easy for staff.  Make sure everyone knows your goals and has an easy path to contribute regularly. 

3. Put your content on a diet.  Slim down your content.  Constantly make it an important goal to reduce the number of words and increase effectiveness. 

4. Give listeners a reason to join you in 2012.  It can?t be all about you either.  Make one of your resolutions to constantly encourage listener engagement on their ground, their causes and what they get excited about. 

5. Put more into your station website.  Yes, even if it is complicated to change, difficult to deal with and so corporate that it makes you crazy.  This is a visual representation of your brand on the internet.  No matter how difficult it is to improve, this is a resolution worth fighting for in 2012.  While I am ?at it,? make sure you have a direct link to and from Facebook and other social media platforms.

6. Make it your goal to really improve your loyal listener email and stop sending only station sales department blah, blahs.  Take back this potentially exciting communication feature for programming and really work to send better content.  By the way, I am not saying ?Don?t send advertisements.?  I am saying incorporate advertising into your much better loyal listener email. 

7. Keep learning new ways to explore and explode your social media efforts.  Knowledge really is power.  The more you learn, the more power you have.  Make it count by constantly learning more. New Year?s is a great time for renewal.  There are a lot of challenges in your work.  Making your efforts really count in social media can have a powerful impact on your employment, your community involvement and even your ratings in 2012.  So, Happy New Year!

Loyd Ford programmed very successful radio brands in markets of all sizes for years, including KRMD AM & FM in Shreveport, WSSL and WMYI in Greenville, WKKT in Charlotte and WBEE in Rochester, NY. Learn more about Loyd here: http://about.me/loydford.
Reach out to Loyd via e-mail HERE
Visit his Facebook radio social media page www.facebook.com/socialnetworking4radio

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