Newspaper Audiences Growing Online

11-24-14

Data just released by the Newspaper Association of America shows 166 million adults accessed content on digital platforms in October, thats an increase of 17 percent over 2013. Year-to-date newspapers saw an increase of 20 million unique visitors. The growth is coming from female users and mobile. The mobile increase is 85 percent this year. Newspapers accross the country are scrambling to monetize the shift to mobile. In 2013 the newspaper industry generated $23.57 billion in advertising revenue. In 2006 that number was $50 billion.

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Newspaper Ad Revenue Dropped $40 Billion in a Decade

10-24-14

When we shed a tear for radio because it runs into a flat quarter or a year with no growth, imagine how employees of the newspaper industry feel. Not that too many radio people will feel sorry for their print competitors, radio salespeople always believed that industry was getting more ad revenue than it should have been. The Atlantic reports details from a Brooking Institution essay that says from 2000 to 2013 ad revenue spent in newspapers declined from $63.5 billion to $23 billion. By comparison, Google took in over $50 billion in 2013, advertising spent on mobile is expected to be about $18 billion in 2014 and most estimates have radio industry revenue at about $17 billion.

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Newspaper and "The Ticket" Partner on New App

8-8-13

This partnership is in Dallas where the Dallas Morning News and Cumulus' "The Ticket" have teamed up to release a SportsDay TALK Mobile App. KTCK-AM PD Jeff Catlin says, ?The Ticket has worked closely with The Dallas Morning News, specifically SportsDay for the last few years, but this app takes that relationship to a whole new level. No radio station has partnered with its local newspaper like this before, and I?m thrilled that this is another first for us.?

Among the features for the SportsDay TALK app are:
? The news feed content comes directly from SportsDayDFW
? Full social media integration involving Morning News writers, editors and columnists, as well as Ticket personalities and on-air producers
? Complete interaction through chats, comments and voting polls
? Comprehensive team overviews, stats and schedules including Dallas Cowboys, Texas Rangers, Dallas Stars, Dallas Mavericks and regional universities ? mainly from the Big 12 but not exclusive to the conference
? A live, buffered stream from KTCK-AM that allows the user to pause, rewind or fast forward any data through the app up to 20 minutes
? Searchable archive of Ticket broadcasts
? Scoreboards and social media timelines updated in real time

Product Manager for the paper Peter Welpton says, ?We have been waiting for this day since we began development in December 2012. This partnership between our SportsDay DFW team and the guys at The Ticket is going to be incredible, just like this app, which has more features, bells and whistles than any newspaper or radio app ever before.?

The SportsDay TALK app, which is now available on Android and iOS.

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At Least You're Not in The Newspaper Business

11-27-2012

There's certainly a silver lining for a radio industry that experiences low single digit growth every year. It's not the newspaper industry. Over the Thanksgiving day holiday, the newspaper industry reported advertising revenue dropped 5.1% from $5.56 billion in the third quarter of 2011 to $5.27 billion in the third quarter of 2012. National was down 10.4%, retail was down 6% and classifieds slipped 4.8%. Online ad revenues increased 3.6% from $733 million to $759 million.This is the 25th consecutive quarter revenue has declined for the newspaper business.

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Newspaper Digital Circulation on the Rise

10-31-2012

More proof that consumers are going online for information. Digital circulation now accounts for 15.3% of newspapers? total circulation according to a new report from the Audit Bureau of Circulations. That's up from 9.8% in September 2011. Digital includes newspapers that are delivered on a smartphone app, e-readers and restricted-access websites. The New York Times leads the pack with 896K digital readers.

Following the times are:
The Wall Street Journal - 795,000
The New York Post - 178,000.
The Denver Post - 176,000
The L.A. Times - 152,000

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BIA/Kelsey: Newspaper Worse Than Expected.

10-4-2012

BIA/Kelsey is revising its forecast for newspaper revenue down as newspapers continue to struggle to make the transition to a digital world. Where BIA/Kelsey initially expected a total decrease of -5% for the newspaper industry (print decrease of -6.6% and online increase of 6.0%), results in the newspaper industry so far this year has been more disappointing. It now expects a total decrease of -8.1% (print decrease of -10% and online increase of only 5.0%).

The update from BIA/Kelsey says, "With some high-profile newspapers cutting back on the number of days being published and the continued erosion of readership, the outlook for newspapers is proving exceptionally more challenging than expected. For the entire period of 2011 through 2016, BIA/Kelsey expects the compounded annual growth rate of all newspaper advertising to end up being -5.4% (-7.3% for print advertising and 4.6% for online advertising).

For 2013, BIA/Kelsey expects a -6.6 percent for print and an online increase of 5 percent. Collectively, print and online revenue will go down 4.9 percent.

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Survival. Major Newspaper Shifting to Online

As consumers continue their lifestyle shift online and toward devices, newspapers continue to struggle to find a solution to their costly print publications. Some time this year, The New Orleans Times-Picayune will cut back it's printed edition to three days a week and eliminate jobs. When that happens, New Orleans will be the largest city without a daily newspaper.

Times-Picayune publisher Ashton Phelps Jr. confirmed the paper will cease daily publication, moving to three days a week in the fall: Wednesday, Friday and Sunday.  "Press reports have necessitated our giving you this news now. We realize it  will make people anxious, but we do not know enough today to be able to announce how the changes will affect individual employees. We will move as quickly as possible in the coming weeks to make that determination and to inform each of you personally."
The Times-Picayune announced on its site that a new company, NOLA Media Group, will run the newspaper and its website, and another new company will print and deliver the paper. It said NOLA Media Group ?will significantly increase its online news-gathering efforts 24 hours a day, seven days a week.?

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