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Showing posts with label Apple. Show all posts
Showing posts with label Apple. Show all posts

Friday, March 27, 2015

BMW & Apple Team for Connected Car Tech

2-25-2015


Apple is reportedly working with BMW to incorporate iOS into its i3, offering connected car services, including the ability to lock and unlock the vehicle with the Apple Watch. Bidness Etc reports that users will also be able to monitor the electric vehicles charging status, and manage fuel and movement.

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Wednesday, March 18, 2015

Apple Watch May Fall Short As Ad Platform

2-12-2015

The bottom line is, will application developers be able to stockpile a large enough audience to justify new ad formats? VentureBeat reports that the smart money thinks not. Before the release, marketers were touting the watch as an advertising darling, but some proposals, such as coupons appearing when a customer walks down an aisle or past a store, seem clever in theory but will be complicated to scale. To brand advertisers, scale is everything.

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Wednesday, March 11, 2015

Apple Replacing AT&T on Dow

3-6-2015

Tech replaces telecom on the Dow Industrial Average following the close of trading on the 19th. Apple replacing AT&T is prompted by Visa's 4:1 stock split. In a statement from the Dow Jones Indices, the change is due to a post-split adjusted lower price of Visa, reducing the weighting of IT in the index, according to MPR News. The statement noted,  "Adding Apple to the index will help to partially offset this reduction."

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Wednesday, March 4, 2015

Apple Blasts for March Event

2-27-2015


On Thursday Apple sent out one of its cryptic emails for a mystery event Monday, March 9, in San Francisco. Smart money would bet on the event centering around the the Apple Watch introduction, but with Apple, who knows. The logo used in the announcement features the Apple logo tagged with "Spring Forward." If it's not about the watch, it could be the new "iSpring." Probably a digital soap.

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Monday, June 16, 2014

ESPN Radio And Apple Announce Content Deal

6-10-14

ESPN Radio talk shows and events are now available on iTunes Radio, it was announced Tuesday, making ESPN Radio the first sports content available on the Apple platform. ESPN Senior Vice President Traug Keller said, ?We are thrilled to make our industry-leading sports talk and championship play-by-play content available to fans via iTunes Radio. And we are excited to partner with Apple to expand our digital reach. Our fans can look forward to expanded ESPN Audio offerings on both the national and local sports levels in the future.? 

The live ESPN Radio network stream to be offered features Mike & Mike, The Herd with Colin Cowherd, SVP & Russillo, The Dan LeBatard Show, Sedano & Stink, and The Freddie Coleman Show. In addition, the live ESPN Radio station on iTunes Radio will make available a lineup of events -- the 2014 FIFA World Cup, Major League Baseball including the playoffs and World Series, season-long college football, culminating with the College Football Playoff, US Open Golf, and college basketball. The very first live sporting event on iTunes Radio will be ESPN Radio?s broadcast of the Atlanta Braves versus the Colorado Rockies Major League Baseball matchup on Wednesday, June 11, at 8 p.m. ET.



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Friday, October 11, 2013

Apple Has International Plans for iTunes Radio

10-8-13

Having agreements in place with Vivendi's Universal Music Group and other record companies could help iTunes Radio expand into more countries than Pandora and Spotify. Bloomberg reports Apple already has plans to launch in The U.K and Canada in early 2014 and Apple Senior V.P. in charge of iTunes Eddie Cue told the AP last week the plans are to expand into 100 countries. He did not give a time frame on that expansion. Apple launched iTunes Radio last month.

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Sunday, June 9, 2013

The Apple Factor

6-4-13
(by Radio Ink Publisher Eric Rhoads) I can hardly wait. Apple radio has been in the rumor mill for two years now and soon "iRadio" -- or whatever its service turns out to be called -- will be revealed. I'm almost giddy.
As a radio broadcaster with over four decades under my belt, it might be hard to imagine that I'd be excited about Apple radio. But as a radio junkie, I love to see anything new in radio.

I'm also an Apple junkie, and they usually find a new twist on old technologies and make them better. Will that happen with iRadio? It might. Do I think Apple radio will steal radio listeners and destroy our deep bond with radio listeners? It's hard to say till I see what they've come up with, but I don't think that's as big a concern for radio today as it is for those in Internet radio.
We don't know yet exactly what Apple will do. Apple's track record of doing things right means they may reinvent radio, just like they reinvented computers, smartphones, and music sales. And Apple has a giant advantage coming in, with a huge base of account holders and a few hundred million credit cards already on file. And -- with its deep relationship with labels and the clout that comes from iTunes -- Apple has the even bigger advantage of potentially overcoming the music royalties problem that plagues most of Internet radio. And if Apple negotiates licensing rates to its own advantage, that disadvantages everyone else's online radio business model. Apple also has some patents that may reveal unanticipated new forms of music delivery. We'll just have to wait and see.
But frankly, if anyone should be quaking in their boots, it should be Pandora and Spotify, not broadcast radio. Pandora's stock took a dive yesterday at the word that iRadio is imminent, which says to me that people don't believe Pandora can stack up against an Apple service, despite its current dominance in the online radio space.
In Internet years, Pandora is already old school (as is Apple). But unless the people at Pandora have some slick tricks up their sleeves and are ready to reinvent, they are in a vulnerable position. Pandora currently has 74 percent of all Internet radio listening, and tremendous distribution deals and adoption. But Apple has the potential to match that quickly, and the mighty Pandora could take a fall. (Can you say MySpace?)
At the moment, the iRadio threat appears to be more of a battle for the online radio and music space. Though radio broadcasters must consider that Apple may at any time invent a game-changer that will drive terrestrial radio listeners to iRadio, the soon-to-launch service is probably more about establishing a foothold in the Internet radio frontier -- which, frankly, radio should own by now.
Radio has the advantage of 95 percent of Americans' 15 hours a week of listening, an average of five radio receivers per household, and a radio in every car. That advantage should last a while -- but you should always be reinforcing your listener bond and never assume our way is the only way. Every iPhone and other smartphone can access digital audio entertainment today, and my guess is that every new car will have an in-dash Internet audio receiver by about 2015, and that Internet-enabled cars will make up the majority on the road by 2020. In the meantime, 68 percent of all Pandora listening is taking place on mobile phones, and the mobile market is booming. Your listeners don't need an in-dash unit to listen in their cars.
You need to be thinking like Silicon Valley and understand that ubiquity is what matters -- meaning you need to be everywhere audio can be found so your listeners don't replace their favorite station with something else because they can't find you on their smartphone, Internet audio device, or dashboard. That is why relationships with TuneIn and iHeart matter now.*
Internet radio is in about the same place FM was in 1980. It's not brand-new anymore, it's established, everyone is aware of it, and it's starting to get some tremendous traction, after starting with youth adoption and migrating to adults. We must not forget that it was 1985 when FM overtook AM in listening for the first time, something most broadcasters said would never happen. Internet radio adoption continues to be on the rise -- and remember, Internet radio in the dash has the ability to capture real listening information and other data, which is tremendously attractive to advertisers. Currently, 33 percent of Americans are using online radio every week (though that doesn't necessarily mean they are using it in lieu of broadcast radio).

Though I'm confident that radio broadcasters will hold on to their listener relationships over the short term, it's important that you not get overly confident, because it is that arrogance that destroys industries. The moment you assume you're untouchable is when you're most vulnerable. Radio broadcasters should assume someone will eventually figure out how to steal our audiences and advertisers, and we must never get comfortable or lazy. Radio broadcasters need to be on our "A" game at all times, looking for our vulnerabilities and willing to embrace new ideas even if they seem at first glance like they won't work. We should be the ones to reinvent radio and cannibalize ourselves. As radio managers, you should study online radio. You should know more about it than anyone.
I'm a radio junkie. New ideas are always welcome, so I'm excited to see what Apple comes up with because they usually surprise us. Meanwhile, steady as she goes.
*Note: The author is an adviser to and shareholder in TuneIn.

(6/4/2013 11:33:06 PM)
Eric,

Where's your pitch for your investment in iBiquity?


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Sunday, April 7, 2013

Apple Close to Deal With Two Major Labels

4-5-13

That's the word from CNET writer Paul Sloan who says he has two sources that tell him the deal could be "far sweeter" than what the labels are currently getting from Pandora. He also says Apple's much-hyped music service would offer additional revenue streams to the labels, including a quick way for consumers to buy a song they hear and revenue sharing from audio ads Apple will air on its free service. And, he writes, "Apple is building some unique features, such as the ability to jump back to the beginning of a song." Read Sloan's piece at CNET HERE

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Thursday, February 28, 2013

Does Pandora Have an Eye on Apple This Week

2-24-2013

That's a question analyzed by Forbes contributor Richard Saintvilus as Apple holds its shareholder meetings when Saintvilus believes Apple's rumored music service will be discussed. "Why advertisers would chose Pandora over Apple is a legitimate question? And even if they do, Apple?s entry gives advertisers an additional negotiating leverage they didn?t have before." Saintvilus says this puts Pandora in a position to sacrifice margin for revenue. Read the full Forbes article HERE



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Sunday, October 28, 2012

Apple To Challenge Pandora In 2013.

10-25-2012

That's the update via Bloomberg, which seems to have the inside scoop on all the details. Apple is developing an online music service to challenge Pandora and apparently is trying to cut a deal with labels that gives them early access to new music. Bloomberg says Vivendi, Universal, Warner, and Sony all visited Apple's home office to see what the company was up to with its planned service and discussions are focusing on how to share revenue.

According to Bloomberg, in addition to an upfront fee, record companies are seeking a percentage of ad sales and the ability to insert their own commercials for artists. Apple sees the service as a way to grow its iAd mobile advertising platform, and is exploring ways to integrate iAd with iTunes to steer customers back to iTunes, according to the report. Apple has more than 400 million iTunes accounts.

Read the full Bloomberg story HERE

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Sunday, October 21, 2012

Westergren Not Worried About Apple

10-19-2012

In an interview with USA TODAY, Pandora founder Tim Westergren said Apple would provide "some serious competition ... but we haven't lacked for competition." He also told the paper that Clear Channel's iHeartRadio hasn't had an impact on the service either. "Our growth wasn't slowed." When Clear Channel re-launched iHeartRadio, Pandora had 100 million listeners. Now it has over 160 million, according to the story in the paper. Pandora has now been around for 12 years.

See more from the USA Today piece HERE

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Sunday, September 16, 2012

Is Pandora Just Waiting To Sue Apple?

9-12-2012

Forbes contributor Louis Bedigian speculates about whether another lawsuit is headed in Apple's direction if, and when, Apple launches a service similar to Pandora. Apple may launch a service allowing consumers to create music stations, much like Pandora and iHeartradio.

Bedigian writes "Apple co-founder Steve Jobs was famous for supporting the idea of stealing. He happily quoted Pablo Picasso during a PBS interview, saying that while ?good artists copy, great artists steal.? He also said ? without quoting anyone else ? that Apple has ?always been shameless about stealing great ideas.? The Apple announcement sent the Pandora stock south for two consecutive days.

Read the entire Bedigian piece at Forbes HERE

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Monday, September 10, 2012

Look Out Pandora, iHeart, Spotify...Here Comes Apple

9-6-2012

Up until now Pandora has pretty much been on offense...and the radio industry has been its target. Pandora CEO Joe Kennedy has been clear that Pandora's goal is to disrupt radio and make buying ads on Pandora as easy as buying ads on the radio. Well, what happens when the largest company in the world decides to elbow into your space? We may soon find out. The Wall Street Journal is reporting that Apple is talking to record labels to "license music for a custom radio service similar to Pandora and Spotify." Is Apple signaling it believes the future is in streaming music to consumers, not downloading for purchase?

It's important to note that the report says Apple is negotiating directly with labels. You may recall how everyone else is playing the royalty game, with fees being pre-determined by SoundExchange through 2015. Pandora's biggest challenge right now is that it pays out so much of its revenue to acquire content that it's struggling to become profitable.

The Journal report states that the service would be available on the iPhone, iPad, Macs, and Windows machines. The company is holding an event on September 12. Several new product announcements are expected to be made then. The Journal report also states that this new service could be up and running in a matter of months.

Pandora has 54.9 million active users. According to the Journal report, Apple says it has more than 400 million iTunes accounts.

(9/7/2012 6:54:22 PM)
Terrestrial radio is dead because the FCC deregulated to the point of creating massive monopolies - from broadcast mega-giants who scarf up the competition so that almost all the nation's stations are owned and controlled by a handful of music hating power brokers, to the RIAA who refuses to allow anyone to even hear music unless they're willing to pay a week's salary for every song they listen to. It's absolutely ridiculous what the FCC has done to this country's freedoms. They're the ones who are responsible for this insanity.
(9/7/2012 1:15:03 PM)
Just another nail in the coffin of terrestrial radio. Listening to the crap that the big companies put on stations is embarassing. Hey big corporations.....pull your head out and make radio LOCAL again. Yeah, I know...wishful thinking... SIGH
(9/7/2012 11:49:01 AM)
Can Google Play be far behind?
(9/7/2012 11:20:36 AM)
Radio can't even appeal to the refs for a "piling on" penalty. And why should they? There are no rules that cover this circumstance.

But it gets worse, particularly when one considers that radio now goes into the game without players, without a game plan and without uniforms. Even the cheerleaders are uncoordinated and out of shape.

Gawd forbid when somebody introduces the forward pass to this mix.

As an only somewhat related comment: So, this is what happens with deregulation - unfettered, organized and formal incompetence while audience and client services are dropped to make room for profits. Short-term profits.....? (Thanks for the heads-up, Mitt.)

(9/7/2012 10:32:24 AM)
If you haven't already sold Pandora 35% below its IPO price it might be a good time to take your losses at current levels. The business model has never made sense and now this?

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Saturday, August 25, 2012

Will Apple Remove Your Ads?

There's a lot of buzz about a patent Apple just received for technology that will allow them to selectively remove unwanted elements in music streams as people listen on various devices. Will that impact radio listening and radio?
A first reaction to this news might be, "There are billions of radio devices in homes and cars that won't be impacted by this technology. Radio has nothing to worry about." At first glance, I'd agree. After all, radio reaches almost every household, with most families owning several radios and 100 percent penetration in cars.

Yet I think we had the same reaction when Apple announced their first MP3 player and later announced they would be selling music. Most people in radio initially wrote those things off as non-events, and few of us understood Apple's vision -- which turned out to be a giant success. The same thing happened with the iPhone and apps, which again changed the game. But why would Apple bother with technology to remove commercials? Perhaps they have a vision we cannot see.
Radio may have a huge advantage for a while, until this technology is implemented in the streaming environment, where it could potentially remove spots that are inserted into streams. From what I can tell by reading the patent, it doesn't appear the technology can detect a commercial inserted in real time (though I may be wrong). In other words, the spots in your live stream would play, but those in a stream where ads are inserted individually could be removed. Of course, most of our streamed content includes inserted ads.
My biggest concern about this technology is that about half of all Internet activity takes place in a mobile environment, and a big chunk of that is on iPhones. Mobile makes up a significant portion of streamed listening, so radio has vulnerability there. And if Apple licenses this technology to other mobile devices, then the impact will be ever greater.
Perhaps an even bigger concern is that radio is about to lose its command of the automobile. Yesterday Sirius XM announced that 50 million cars are now satellite radio-enabled. (This is not a subscriber figure.) My prediction was that it would take satellite years to dominate the car. And I was wrong, it took 10 years. But satellite radio isn't my concern. An increasing number of new cars are now Internet-enabled and have iHeartRadio and TuneIn and Pandora on the dash, no subscription required. Radio's biggest listening takes place in the car. So as these devices and services penetrate, eventually, most radio listening will be streamed listening, in the car.
The New York Times Magazine recently reported that the current car fleet averages 11 years old and that the majority of cars will be replaced -- in fact, it's expected that 2015 will be the biggest car sales year in history because of that need to replace old vehicles. And that means that, by the end of 2015, virtually all cars will have in-dash Internet radio.
Do you see where this is going?
It's possible that all in-car listening by 2015-2020 will be online listening. Suddenly that transmitter's reach is reduced to in-home units. If Apple's commercial-replacement technology covers all your ads, then radio's business model is broken.
Perception may be the biggest problem we face. Advertisers seeing this announcement may naively think that audio advertising is dead or dying and switch to other alternatives. We all know how consumers and advertisers perceive Pandora, often based on inaccurate and exaggerated press reports. They continue to buy that story, and there's no reason to think they won't eventually believe that audio ads will be covered in all environments.
What Should Radio Do?
A natural reaction would be to fight this and find a way to prevent it. That would be a typical NAB approach. After all, no one should be allowed to alter our broadcasts -- though I'm not sure it can be prevented.

Another reaction would be to make consumers suddenly like commercials. We all know from focus groups that ads are disliked, even though in the same breath listeners will tell us ads are often how they find out about things going on in their communities. Though we can make commercials better, and should, I don't think that solves this problem.
Radio needs to take a serious look at its business model. Though commercials aired over the transmitter will likely continue to be heard, we need to assume mobile and in-car listening will dominate. And therefore we need to find new ways to generate income.

Radio needs to dig deeply into its creative soul and find out how we can generate new forms of revenue on our strengths: our relationships with listeners and our ability to move products. Though we may never see the radio spot die, we should assume it will die and seek new ways to replace that revenue.
We need to look at ways of placing audio advertisements seamlessly into our programming, so they can't be detected by this technology -- and we need to do it in ways that won't alienate our listeners. Perhaps that's a product-placement strategy; television increased product placement in response to the DVR, which allowed consumers to skip ads. Or perhaps the strength of some talent or some formats will allow us to command subscription revenues?
Chances are what needs to be done has not yet been invented, and it's time to start inventing it. If these predictions hold true, the clock is ticking, and we'll need to develop a new approach within the next couple of years.
Radio remains a tremendous industry because of our loyal audiences, but we should not get complacent or arrogant. Because of our success, everyone wants to take our audiences away -- and it's predictable that fickle listeners will follow innovative solutions they feel better meet their needs. The promise of radio with few or no commercials is inviting, and it's one of the strengths of Pandora. Plus, as the generation of baby boomers fades and the Internet generation gains a foothold, there is perhaps less loyalty to radio, and that will impact listening and advertising.
Radio has a promising future. These things should not frighten us, but they should not be ignored. A proactive response is what will help us remain strong.

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Sunday, March 25, 2012

Program on Public Radio About Apple Was Fabricated.

3-18-2012

How do you get your reputation back when someone tells lies about you and everyone believes the lies. That's what Apple is dealing with after Public Radio ran a program accusing Apple of poor working conditions at a plant in China. Producers of the series "This American Life" are now retracting one of the most popular programs, and the most popular podcast download, saying it contained fabricated statements. The program aired on January 6th and it featured performance artist Mike Daisey (pictured) describing Apple's manufacturing practices in China. American Life host Ira Glass now says, "We can't vouch for its truth." Apple had been denying Daisey's claims for months.

In a statement, Daisey said his work is a theatrical piece not journalism. "The tools of the theater are not the same as the tools of journalism. For this reason, I regret that I allowed 'This American Life' to air an excerpt from my monologue."

In a Monday statement that Reuters ran, a spokesman for the plant in China said, "Our client is Apple Inc... Our corporate image has been totally ruined. The point is whatever media that cited the program should not have reported it without confirming (with us). We have no plans to take legal action... We hope nothing similar will happen again."

The Daisey work is called "The Agony and the Ecstasy of Steve Jobs." Daisey describes his visit to a factory in China, meeting 12-year-old employees and clandestinely with workers who came in contact with a toxic chemical that left their hands shaking "uncontrollably." Turns out the translator Daisey used on his trip was interviewed by another reporter who disputed what Daisey says.

Bloomberg covers the story HERE
Wall Street Journal covers the story HERE
Here's what the AP says about it HERE

(3/21/2012 5:35:54 PM)
Many would agree how this is a case where the system self-corrected. That liars, perjurers and slanderers are pervasive on-the-air is just another day in the media. I want these people to have the freedom to air their toxicities - so long as there are others to out them, shame them, ridicule them and otherwise trash their reputations. Can't legislate Values or Beliefs. At least... not yet. Although the G.O.P. and their minions and stooges insist on taking a mighty run at it.
(3/19/2012 4:33:44 PM)
This American Life is not an NPR program. It's distributed by PRI, Public Radio International, the competition. They say that at the end of every show, in case you're listening.
(3/19/2012 12:59:37 PM)
When I saw this program, I wondered at the time about the man's stilted delivery. I never knew anyone who spoke and gestured with such affectation. It did seem like a performance piece.
But more to the point, obviously NPR was too ready to believe anything negative about capitalism.
(3/19/2012 11:46:04 AM)
The lies about Apple were told by Mike Daisey. NPR erred in airing those lies. They did not originate them. On the other hand, people like Rush Limbaugh, Glen Beck, and Michael Savage tell lies routinely with impunity. Which is worse?
(3/19/2012 11:35:09 AM)
(disparaging)

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Thursday, March 22, 2012

Program on Public Radio About Apple Was Fabricated.

3-18-2012

How do you get your reputation back when someone tells lies about you and everyone believes the lies. That's what Apple is dealing with after Public Radio ran a program accusing Apple of poor working conditions at a plant in China. Producers of the series "This American Life" are now retracting one of the most popular programs, and the most popular podcast download, saying it contained fabricated statements. The program aired on January 6th and it featured performance artist Mike Daisey (pictured) describing Apple's manufacturing practices in China. American Life host Ira Glass now says, "We can't vouch for its truth." Apple had been denying Daisey's claims for months.

In a statement, Daisey said his work is a theatrical piece not journalism. "The tools of the theater are not the same as the tools of journalism. For this reason, I regret that I allowed 'This American Life' to air an excerpt from my monologue."

In a Monday statement that Reuters ran, a spokesman for the plant in China said, "Our client is Apple Inc... Our corporate image has been totally ruined. The point is whatever media that cited the program should not have reported it without confirming (with us). We have no plans to take legal action... We hope nothing similar will happen again."

The Daisey work is called "The Agony and the Ecstasy of Steve Jobs." Daisey describes his visit to a factory in China, meeting 12-year-old employees and clandestinely with workers who came in contact with a toxic chemical that left their hands shaking "uncontrollably." Turns out the translator Daisey used on his trip was interviewed by another reporter who disputed what Daisey says.

Bloomberg covers the story HERE
Wall Street Journal covers the story HERE
Here's what the AP says about it HERE

(3/19/2012 4:33:44 PM)
This American Life is not an NPR program. It's distributed by PRI, Public Radio International, the competition. They say that at the end of every show, in case you're listening.
(3/19/2012 12:59:37 PM)
When I saw this program, I wondered at the time about the man's stilted delivery. I never knew anyone who spoke and gestured with such affectation. It did seem like a performance piece.
But more to the point, obviously NPR was too ready to believe anything negative about capitalism.
(3/19/2012 11:46:04 AM)
The lies about Apple were told by Mike Daisey. NPR erred in airing those lies. They did not originate them. On the other hand, people like Rush Limbaugh, Glen Beck, and Michael Savage tell lies routinely with impunity. Which is worse?
(3/19/2012 11:35:09 AM)
(disparaging)
(3/19/2012 11:34:31 AM)
Before diapraging NPR as a whole, or Glass's program, listen to this weekend's show and try to image Fox, Limbaugh, or for that matter any other medium going to this extreme to set the record straight:

http://www.thisamericanlife.org/radio-archives/episode/460/retraction


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Sunday, August 28, 2011

Jobs Resigns As Apple CEO

Apple CEO Steve Jobs has resigned, requesting that the company follow its succession plan and put Tim Cook in the CEO slot in his place.``I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I would be the first to let you know. Unfortunately, that day has come,'' he said in a brief letter announcing his resignation. The 55-year-old CEO had briefly emerged from his medical leave in March to unveil the latest version of the iPad and later to attend a dinner hosted by President Obama for technology leaders in Silicon Valley.

Jobs wrote, "I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I would be the first to let you know. Unfortunately, that day has come." Jobs says he would like to stay on as the board's chairman and an "Apple employee." He recommends that the company execute its succession plan and promote COO Tim Cook to CEO. Jobs' letter continues, "I believe Apple's brightest and most innovative days are ahead of it. And I look forward to watching and contributing to its success in a new role."

Jobs, an Apple co-founder, is a pancreatic cancer survivor and has been on medical leave since January.

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Monday, August 22, 2011

Big Changes at Apple Mean Big Changes to the Streaming Industry

by David Palmer

Listeners to online and mobile streaming may have noticed some changes over the last few weeks.  Stations previously listened to on Apple systems are now either not on apps or not working on Macs or iPads.  This is due to Apple?s latest changes to its operating system.

First unveiled in June during Apple's annual Worldwide Developers Conference, iOS 5 heralds more than 200 new user features and brings 1,500 new APIs.  It is designed to provide seamless integration with Apple's free iCloud service, replacing Apple's MobileMe offering.  The iCloud automatically syncs content on Apple servers for access across iOS devices including Macs and PCs.  Each day,  iCloud backup saves information from the user's iOS devices over Wi-Fi, storing updated content including purchased music, apps and books, as well as photos, videos, device settings and app data.  Additionally, Apple's App Store and iBookstore now download purchased iOS apps and books to all authorized devices, not just the unit on which they were purchased.

This all sounds great, at first glance, but what broadcasters are discovering is that if you are streaming WMA to apps or Apple devices, your stream is no longer working on those devices.  This is yet another example of Apple?s global war on Microsoft and any other operating system that might threaten their dominance.

Many attempts have been made to prevent these types of actions by Apple.  A class-action suit filed against Apple alleges the company unfairly uses technological restrictions with its iPod line and iTunes Music Store to beat out competitors.  The suit, filed in U.S. District Court for the Northern District of California, is the latest to accuse Apple of unfair business practices.  Apple is facing similar legal actions and scrutiny elsewhere in the U.S. and Europe. 

As we are all aware, you ?can?t fight city hall.?  If cyberspace were a city, Steve Jobs would be the Mayor. So what should stations do?  AACplus is currently the most widely accepted streaming format for both PC and Mac users and is gaining popularity with app developers as a cross-platform format.  It is a format that Apple seems happy with as well.

There is another saying we are all very familiar with: ?if given enough rope one would hang himself.?  Microsoft has sat by with the attitude that this iTunes fad will fade eventually.  Apple continuously improves its operating systems and this affects all areas of electronic media.  Even someone like me who was a die-hard PC fan, now has a Mac on my desk, an iPhone in my pocket and an iPad when I travel.

David Palmer is CEO and co-founder of ChristianNetcast.com, the parent company of MainstreamNetwork and NWR Network. He can be reached via e-mail at david.palmer@christiannetcast.com

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