9-27-13
(by Dana Hall) On the mobile front, at the Summit Friday morning, Emmis CEO Pat Walsh cited the just-launched radio ?app? offered on the HTC phone for Sprint as a game-changer. It?s an FM radio app that sits on top of every Droid and Windows phone ? just like one you?d have for Pandora, where users can listen to a station?s terrestrial signal, not a stream, along with interactive tools and visuals. ?Our growth is in social media and mobile,? explains Walsh, adding that ?30 years ago, Sony sold 40 million Walkmans, in which the FM band was the primary main function. We really haven?t had a mobile device dedicated to radio since.?
The day?s second panel, ?The Future of Radio? continued on the discussion of mobile, social and the connected car, stressing that whatever radio does today, it must take into consideration new technology, yet-to-be commonplace. Owen Grover, President for content partnerships at Clear Channel Entertainment, including iHeartRadio, explains that while auto makers are saying that analog radio will remain ? it?s guaranteed that the dash will look drastically different in the next few years. ?That impacts our design decisions today.? He also notes that one size design does not fit all, ?what (functions) you have in the mobile and web apps should be drastically different than what?s in a dash/auto app.?
(9/27/2013 4:33:55 PM)
"Emmis CEO Pat Walsh cited the just-launched radio “app” offered on the HTC phone for Sprint as a game-changer."
Just in the nick of time, too. We've never had a portable radio before....
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