12-6-13
Norm Pattiz and his company PodcastOne received a nice profile from Bloomberg BusinessWeek. Patiz tells Bloomberg Podcast-One will see $8 million in sales this year, and it projects $15 million in 2014. He says that mirrors the early years at Westwood One, which he started in 1983. When he left Westwood One in 2006, revenue was about $500 million. He says to build audience, he's signing social-media-savvy celebrities and asking them to interview their A-list friends. ?I don?t have an advertising budget for any of our shows. I don?t need it.?
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