2-24-14
CBS Radio CEO Dan Mason made it known to the entire company he runs how important the hiring of Scott Shannon is. Mason issued a company-wide memo stating it's personalities like Shannon who make local radio so special. He went on to emphasize how important live and local is to CBS Radio. "I?m thrilled to see those in and outside of radio taking notice of our commitment to making big investments in our over-the-air product and belief that great local hosts are what will drive this business forward."
Mason said Scott Shannon is by far one of the most accomplished on-air talents in our industry, and there are few names more synonymous with New York radio than Scott's. "Scott and I have known each other for many years, and he has always been a formidable competitor. Having him on our side of the microphone can only strengthen CBS-FM and the entire line-up that follows.
Shannon begins his run with WCBS-FM, hosting mornings, Monday morning. Mason says the station?s hosts have built familial relationships with the audience, and in return they?ve been loyal followers through the years. "This is a winning combination and formula for success that is replicated at stations all across our company regardless of format, and the more we keep focused on those ideals the better we perform in the long run."
(2/26/2014 2:43:39 AM)
Good for Mason and CBS. A company that walks the walk... unlike Clear Channel and their smooth-talking leader Pittman, who believe in voice-tracking, cookie-cutter national feeds, and anything but well-paid local talent.
Add a Comment | View All Comments Send This Story To A Friend
