7-10-14
The NAB has announced a new Super Session for the Radio Show in September. It's called "Hybrid Radio ? What's In It for You?" The focus of the session will be the benefits of hybrid radio, including increased revenue and listenership potential, a more interactive experience for listeners without additional data or streaming charges, integration with connected cars, and the support of select wireless providers to offer FM-enabled smartphones. The panel will include new Hubbard Radio CEO Ginny Morris (pictured), Emmis CTO Paul Brenner, Sprint product manager Eric Williams, and Big Machine's Dave Kelly. Former Bonneville CEO and NAB board member Jeff Simpson will moderate.
