7-8-13
Matthew Colborn joins Dial Global as Director of Sports Sales, West Coast. Account Manager Julie Boruchov is promoted to Director of Sports Sales, East Coast. And, Amilia Poin takes on a new role as Sports Coordinator. Dial Global CEO Paul Caine says, ?This is an exciting time for Dial Global and our ability to influence the programming and content in sports through the power of sound. We are committed to delivering the best marketing solutions to our clients with our excellent sports content and live event activations. I am confident that we have the right team in place, with the right mix of experience and knowledge to connect the market to Dial Global?s compelling content, and to continue to push the boundaries of what?s possible in audio.?
Colborn comes to Dial Global from US Interactive Media (USIM), where he was the Director of Client Services. Prior to USIM, he worked for Advanstar Communications and Nielsen Business Media, selling advertising in publications, online, and event marketing. He will be based in Los Angeles and will report directly to Michael Schreck, SVP/Director, Corporate Sports.
Boruchov began her audio career as a Sales Assistant at Westwood One, moving up to Sales Planner and Account Executive. Following Westwood One?s merger with Dial Global, Boruchov became an Account Manager. She will be based in New York City and will also report to Michael Schreck.
Poin most recently worked in Dial Global?s Traffic division where she acted as a liaison between sales and production to ensure proper placement and delivery of all commercials in Dial Global?s sports programming.
