7-2-14
It's no secret. We all know it, we all do it. The question is how is your mobile plan to deliver ads to your listeners coming along? Consumers are spending more time with their tablets and smartphones than ever before. According to eMarketer?s latest estimates, U.S. adults will spend an average of 2 hours 51 minutes per day on a mobile device in 2014. Last year that number was 30 minutes per day less. At the same time, time spent with desktops and laptops is declining. TV still dominates adults? media time with 4 hours 28 minutes per day this year, according to eMarketer.
