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Tuesday, May 28, 2013

CMG Goes Into Overdrive For Oklahoma

5-23-13

On Tuesday and Wednesday, Cox Media Group Tulsa radio and TV station employees filled three semi-trucks packed with water and supplies that will go to help the American Red Cross with their relief efforts. They also raised more than $40,600. CMG Tulsa Radio D.O.S. Matt Ledbetter said, ?This has been a total group effort from CMG radio and TV. It?s been a wonderful experience in spite of the tragedy of both the Shawnee and Moore tornadoes.? 

CMG Tulsa Market Manager Gene Vidler said, ?Serving our communities is one of the many things we take pride in. To have so many co-workers and listeners come together to help Oklahomans in need is a special thing.? 

Other CMG markets are also working hard to help Oklahoma.

?  CMG Atlanta?s B98.5, WSB-AM, 97.1 The River and Kiss 104.1 have all been airing hourly IDs asking listeners to text a donation to the American Red Cross beginning early Tuesday morning. Personalities on the stations are doing various live solicits as well, asking for monetary donations to the Red Cross through texting or RedCross.org.

?  CMG Jacksonville?s WOKV posted the link to the Red Cross on WOKV.com and have promoted that frequently in newscasts and on social media. Additionally, the Morning Mess and team at 95.1 WAPE (THE BIG APE) dedicated the day to Oklahoma tornado relief by encouraging all listeners to donate to the Red Cross by texting ?Red Cross? to 90999. When listeners texted and got the receipt text back they were asked to tweet that pic to the station using hashtag #FL4OK. By noon the hash tag #fl4ok reached 21,702 accounts, and had  105,413 impressions. WAPE has also been supporting the cause on its Facebook/Twitter/Instagram accounts. They are also posting all the names of people who donated on the studio wall. As of noon, there were 30 names on the wall which equates to $300. The goal is $1,000.

?  CMG Orlando radio and TV have teamed up with Fifth Third Bank to invite listeners and viewers to donate to any Central Florida Fifth Third Bank location under the account, Oklahoma Relief Fund and via Twitter #OrlandoCares. CMG radio and TV employees will be in the community today, May 23, at various locations from 11 a.m.-1 p.m. with live call-ins and news shots. Additionally on Friday, May 24, Power 95.3, K92.3 and News 96.5 will all be airing live morning show broadcasts from various locations. All donations will go directly to the Oklahoma Red Cross for tornado relief efforts.

?  CMG San Antonio?s stations are airing liners, as well as online, promoting donations to Red Cross. The stations will coordinate remotes to help collect clothes etc. this weekend, and Y-100 is preparing to air a Country concert next Tuesday night to benefit the victims. It will be on NBC and hosted by Blake Shelton. 

What is your station doing to help the residents in Moore rebuild? Send all the details, including pictures, to edryantheeditor@gmail.com



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