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Saturday, May 25, 2013

AdLarge And Sports USA Settle Differences

5-23-13

Representatives from AdLarge Media and Sports USA Media say they have settled their differences. President of Sports USA Bob Moore said, "Any pending lawsuit has been dismissed, and we are really looking forward to this upcoming season with AdLarge. Their connection with national advertisers and their agencies provide the opportunity for continued revenue growth in our football programming.? The two companies have extended their relationship. AdLarge will continue as the exclusive national advertising sales representation firm for Sports USA. Sports USA Radio Networks had filed a lawsuit against AdLarge Media alleging the company refused to make up the difference between what it sold during the 2012 NFL season and a contracted revenue guarantee. 

Co-Founder and Chief Executive Officer of AdLarge Gary Schonfeld said, ?We are delighted to renew our arrangement with Sports USA. Sports USA has a terrific line-up of 2013 NCAA and NFL games, and we are looking forward to representing their play-by-play coverage for the upcoming football season. These football games offer advertisers an incredible opportunity to associate with two of the most exciting sports leagues in the country.? 



View the original article here