MSG Networks and ESPN New York 98.7FM have agreed to a multi-year extension that ensures 98.7FM will continue as the radio broadcast home of the New York Knicks and New York Rangers. The agreement includes full pre- and post-game coverage for both teams, and a continuation of a multi-tiered cross-promotional effort between The Madison Square Garden Company, including the Knicks, Rangers and MSG Networks and ESPN New York 98.7FM.
ESPN New York VP/GM Dave Roberts said, ?The ESPN New York 98.7FM mission statement is to serve New York sports fans. By extending our partnership with MSG Networks we feel we are in a great position to live up to our mission for the foreseeable future. We look forward to elevating both the ESPN and MSG brands through this partnership.?
"We're excited to continue our partnership with ESPN New York 98.7FM, and all the unique marketing and promotional opportunities that accompany the association with such a world-renowned brand," said Daniel Ronayne, executive vice president and general manager, MSG Networks. ?It allows two of the strongest brands in sports, MSG and ESPN, to continue their successful partnership and to bring the highest quality radiocasts in the country to the most knowledgeable sports fans in America?New Yorkers.?
