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Tuesday, October 23, 2012

Buzzam Launches Personalized Radio App

10-21-2012

Buzzam COO Greg Starling says, ?Millions have become frustrated with ?old school? broadcast, and have abandoned radio entirely for services like Pandora. The problem with Internet radio services is that they omit critical elements of radio like news, weather, commentary and other entertainment. Buzzam curates the best of the traditional radio experience together with your favorite music, then brings other textual content like Facebook and Twitter updates into an audio stream customized for each user.?

The company says key features include: Text-based reader for social feeds, Music aggregation from sources like Spotify and personal music libraries GPS technology offers opt-in location-based and activity-aware traffic and weather advice. Unprecedented accuracy is afforded for advertisers to target specific demographics (for example, a 21-year-old driving in a particular direction, within a specific distance from a business)

Buzzam CEO Josh Wright says ?Streamlined personalization is a growing expectation for consumers. People design their own clothing, computers, furniture, food and cars online. There are personalized digital magazines and books, cars that read text messages, and 3D printers that can build almost anything. So we thought, ?Why shouldn?t your radio be custom too???

Buzzam is now available for free in the iTunes Store.

(10/22/2012 7:05:46 AM)
"...The problem with Internet radio services is that they omit critical elements of radio like news, weather, commentary and other entertainment."
Wait a sec. Isn't that the same gripe people have about terra-radio?

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