It's been a classic radio war between WFLZ (owned by Clear Channel) and WPOI (owned by Cox) in Tampa. WFLZ has owned the hit music space for years untul HOT 101.5 came along recently and went on the offensive. The station was so open in it's on-air attacks it went directly after WFLZ's morning man, calling him too old to be playing modern day music hits. They even claimed he still had a myspace account. Now, that's a low blow.
Tim Clarke was brought in just a few months ago to program the station and continue the attacks. Well, for Clear Channel turnabout is fair play. Clarke was arrested this past weekend and WFLZ is having a field day making fun of him. Can you feel the bad karma?
According to a police report, Clarke was booked by Pinellas County Sheriff's deputies for disorderly conduct/intoxication. He was released on $100 bail. It didn't take long for Clear Channel to post Clarke's mug shot and create a promo called "Win Timmy's Bail Money," mocking the Cox PD, no doubt exacting a little revenge for what Clarke has been doing to them over the past few months. How embarrassing? Listen to the promo HERE.
There's little question that Clear Channel saw an opening after months of being attacked by Clarke's team. And Clarke left himself wide open for allowing this to happen. If this happened in your market, what would you do? Would you attack like Clear Channel? Would you let it go?
(10/18/2011 5:38:07 AM)
There was a reason why radio stations never used to mention the competition...it's free adverting for the guy who is trying to eat your lunch. This is poor radio on the parts of both companies.
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