Custom Channels is again offering an easy way for radio stations of any format to take advantage of the annual Christmas music gold rush with a fully custom Holiday Music Channel streamed from their station?s website. For the 12th year, Custom Channels provides a ?soup to chestnuts? package that includes everything a station needs to stream a customized ?All Christmas Music? version of their station? including music licensing ? during the holidays for as little as $950.
?Some of our clients view their streaming Holiday Music Channel as merely a way to generate additional revenue- that?s great, but it?s really much bigger than that,? said Dave Rahn, co-founder and president of Custom Channels. ?Research has shown that listeners to all formats seek out Christmas music during the holidays ? so if you?re not providing that service under your brand umbrella, you?re virtually forcing listeners to tune away to media you don?t control and can?t monetize. For example, Rahn expects Pandora to see a big uptick in listeners seeking Christmas music this year.
Custom Channels recently posted its ?10 Reasons? stations should stream Christmas music
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