12-5-2011
Entravision adds Personett as General Sales Manager for the radio division for Aspen and Denver. Personett has over 20 years of advertising sales experience in Colorado with an extensive background in managerial roles. In her previous sales manager positions at some of Colorado?s top television broadcasters, Personett was responsible for spearheading new business development, coordinating and overseeing sales teams and creating non-traditional revenue streams.
?As the Hispanic population in Colorado continues to flourish, we are seeing an increased demand from both local and national advertisers for solutions that effectively reach this growing demographic,? said Mario M. Carrera, Vice President and General Manager for Entravision Communications Corporation?s Colorado markets. ?Sheryl?s deep knowledge of the Colorado market will be a great asset to our radio sales team as we continue to demonstrate that Entravision is a key player in the Denver media space.?
