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Sunday, April 24, 2016

March 2016 PPM Analysis: Rhythmic CHR



March 2016 PPM Analysis: Rhythmic CHR
Apr 21st 2016, 12:55, by radioinfo
By Mike Kinosian
Managing Editor
RadioInfo
kinosian (2)LOS ANGELES — Exclusive scoreboards and analysis of mainstream contemporary hit radio (CHR)/top 40 were posted yesterday (Wednesday, 4/20).
A similar overview for rhythmic hot AC is forthcoming.
In the middle though is our in-depth summary of March 2016 PPM results for rhythmic CHR.
Mirroring the criteria for mainstream CHR, rhythmic CHR stations that rank in the top 20 in a PPM-market (6+, March 2016) comprise the following charts.
Qualifying PPM-market mainstream CHRs in March 2016 are typically two rankers better than their rhythmic CHR counterparts (#8.58 to #10.92, 6+) and have 6+-shares nearly +1.5 greater than those compiled by rhythmic CHRs (5.20 versus 3.73).
Nielsen Audio only releases audience estimates for stations that subscribe to its services; for that reason, ratings stats in this exclusive RadioInfo rhythmic CHR analysis are limited to stations that pay Nielsen Audio for its data.
Kinosian - Rhythmic CHR - 1Kinosian - Rhythmic CHR - 2 Kinosian - Rhythmic CHR - 3 Kinosian - Rhythmic CHR - 4Kinosian - Rhythmic CHR - 5 Kinosian - Rhythmic CHR - 5B Kinosian - Rhythmic CHR - 6
Rhythmic hot AC is the next format to be analyzed.
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Email RadioInfo managing editor Mike Kinosian at Kinosian@RadioInfo.com