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Saturday, August 29, 2015

Radio Revenue Down $100 Million in First Half of 2015



Radio Revenue Down $100 Million in First Half of 2015
Aug 28th 2015, 11:32
The Radio Advertising Bureau has reported that during the first six months of 2015 overall radio revenue is down 1%, from 8.331 Billion to $8.231 Billion. Spot revenue took the biggest hit declining 3% from $6.495 Billion for the first half of 2014 to $6.301 this year. Network revenue was down 1%, from $534 Million to $530 Million. The growth of digital revenue has also slowed, only up 2% from $449 Million to $457 Million. From 2013 to 2014 (January to June) digital revenue increased 12%. Off-air revenue for the first six months of 2015 was up 11% from $853 Million to $943 Million. The RAB recently changed how many times per year it reports revenue, from quarterly to bi-annually.