As we reported earlier today, Pandora was considering purchasing Ticketfly for $450 million. That deal was announced today. Ticketfly is a an independent live events company that focuses on smaller venues. Up until now Pandora's only revenue source was through it's popular streaming service. That revenue is heavily controlled by the Copyright Royalty Board. This purchase helps Pandora diversify. Pandora Founder Tim Westergren blogged about the purchase HERE.