4-25-13
Arbitron and Edison Research released more data from their 2013 Infinite Dial study of over 2,000 consumers. Part of that data showed that 84% of the respondents use AM/FM radio in the car while only 12% choose online radio. The CD player was second at 63% followed by an iPod or MP3 player at 29% and Satellite Radio at 15%. Of those AM/FM users, 94% of the P1's in the Rock and Classic Rock formats listen in the car. Public Radio came in at 93% followed by News/Talk at 92% and Country at 91%.
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