NRG Expands Relationship With Marketron

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NRG Expands Relationship With Marketron 4-22-14Marketron announced today that NRG's 45 Midwest stations have renewed and expanded their contract with Marketron. In addition to the existing use of Marketron?s traditional radio traffic system at all of their stations, NRG will supplement their capabilities with Marketron?s mobile marketing platform, SMS service, and interactive digital systems.
NRG CEO Mary Quass said, ?As a predominant media company, we chose to continue our relationship with Marketron because of their proven track record to deliver comprehensive and valuable business tools and software. The Marketron Triple Play enables us to look to the 360-degree media environment and reach our listeners on a number of platforms, while keeping the back-end business streamlined and efficient.?

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