5-17-2012
Townsquare creates the position Executive VP and Chief Strategy Officer for Mark Stewart. Stewart is responsible for overall positioning of the company?s diversified assets, including Townsquare's 244 radio stations, a live event business, and digital properties. Stewart was at Kraft Foods, where he was VP Global Media overseeing Kraft?s global media budget. Stewart reports directly to CEO Steven Price.
Price said, ?We are extremely excited that Mark Stewart is joining our management team. Mark is a recognized leader in our industry with an incredible depth and breadth of marketing and media knowledge across all media platforms and product categories. His blue chip media agency and client experience will be invaluable in helping us continue to assemble and deliver a portfolio of compelling media assets that connect and resonate with our audiences and drive activation and growth for our advertisers.?
In his three years with Kraft, Stewart contemporized their strategic media approach, drove a dramatic increase in digital investment, and segmented media deployment more effectively to drive brand growth.
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