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Tuesday, January 28, 2014

(AUDIO) From Rising Star To Station Owner

1-21-14

34-year-old Mark Porter appeared on Radio Ink's list of Radio's Rising Stars back in 2012. He was hosting a show for Natchez Radio Group on WQNZ in Natchez, MS. This past Friday, Porter informed Radio Ink he launched his own company and purchased his first radio station, KIOX in Edna,TX, near Houston. Back in 2012 Porter said, "If you want to become successful in the radio industry you have to build your own brand. We are all our own individual brand and we must grow that brand just like any other company. Most importantly you must find your own way of creating a connection with your listeners or fan base that can stand the test of time. They need to feel like they know you on a personal level, even if you have never met them before in your life. If you can find that special connection with your listeners you will have a long-standing career in radio." Porter is about to put his theory to the test. We spoke to Porter about his move into ownership. LISTEN HERE

Send a congratulatory note to Mark countryboyinc@att.net



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