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That's what the Wall Street Journal is reporting. He is programmer John Marks. Marks programs The Highway channel on SiriusXM and The Journal reports that despite a miniscule audience, compared to FM Radio, The Highway channel is wielding a "disproportionate influence" on music sales. Label executives tell the paper that this is especially true with new and merging artists from outside the major-label system, something radio typically avoids. Read how Marks helped Florida Georgia Line breakout before the group was being played at all on radio.
