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Saturday, August 31, 2013

What Does Norm Think About the Westwood Name?

8-29-13

Norm Pattiz founded Westwood One. The company provided news, sports, entertainment, talk, and traffic programming. Westwood One owned, managed, or distributed NBC radio networks, CBS News, CNN radio, the Mutual Broadcasting System, NFL Football, NCAA Basketball plus March Madness, the Super Bowl, and the Winter and Summer Olympic Games. Under his stewardship Westwood became a very recognizable brand on radio stations all over America. And when the company was dissolved into Dial Global, all that branding and the name Westwood One were gone. New Dial Global CEO Paul Caine seems to recognize how important the Westwood One name was. Dial Global is expected to go back to the Westwood name any day now. We spoke to the former Westwood CEO about the name change, the big deal about to be announced and the network business. And we asked him the big question. If he were still in charge would he make this deal with Cumulus? LISTEN HERE

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