Legendary Orlando News-Talk station WDBO will being simulcasting on 96.5-FM this Friday. WDBO?s News/Talk format will replace 96 Rock, which is a Rock radio format. ?AM580 WDBO has an incredibly strong brand with award-winning News, Weather, Traffic and Talk format,? said Susan Larkin, Vice President of Cox Media Group?s Orlando radio operations. ?We are anticipating significant ratings growth by simulcasting WDBO on FM. Previous simulcasts of this nature across the country have lead to very large share increases.? WDBO?s News/Talk format will replace 96 Rock, which is a Rock radio format. WDBO has been broadcasting at 580-AM for 87 years.
