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Wednesday, August 17, 2011

(AUDIO) Kathleen Heaney of ElvisDuran.com Talks Digital

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Last week the Elvis Duran Morning Show announced it had hired Kathleen Heaney as the new boss at ElvisDuran.com. Heaney will be in charge of everything digital for Duran including: a video channel, a daily fan newsletter and expanding the Elvis Duran brand with a more integrated use of social media. We caught up with Heaney on Friday and asked her for specifics on her plans and how other stations should be using digital to extend their brand.

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