3-16-2012
Never has generating revenue been more difficult. And Hispanic radio is additionally challenged with the ongoing battle of pricing Hispanic radio off of general-market criteria. Where the dollars are ? and how to get them ? is crucial. In this special session, next week at Radio Ink's Hispanic Radio Conference in San Diego, some of the best and brightest sales gurus will share secrets to identifying, training, and motivating sellers who can bring home the bacon. And provide real life examples of how that training does, or doesn?t, pay off when it?s time to place those buys.
This is a session that will continue to pay dividends long after the conference ends Moderated by Angelica Balderas, National Sales Manager, Adelante Media Group and featuring Yousef Kattan Fern?ndez, President/CEO, Trumedia; Luis GAutierrez, VP/Sales, GLR Networks; Christopher Moncayo, VP/GM, Entravision Communications/Phoenix; and Bob Proud, SVP/Operations & Austin Market Manager, Border Media
See the rest of our agenda HERE
Register for the conference HERE
