11-11-13
KLUV-FM will now be CBS's Dallas Christmas station. Previously, KVIL would flip to holiday music but Director of Music Programming for CBS in Dallas Ron Harrell says, "We're passing the torch from KVIL to KLUV. Christmas music is a natural fit with KLUV's classic hits format, and our listeners will embrace it." Holiday-related promotions and community events which were previously associated with KVIL, such as the Children's Medical Center Radiothon, will transition to 98.7 KLUV as well. KLUV morning drive host Jody Dean will be at the forefront of these efforts.
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