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Monday, September 19, 2011

Beasley Teams With Quu To Demo New Technology

Quu is unveiling new technology that enables advertisers to extend their reach - visually - to millions of listeners on RDS and HD equipped Radios. Developed in collaboration with Jump2Go, the technology allow listeners to view cover art on compatible HD equipped radios while listening to a song, and for the first time they will be able to ?see? advertiser images & messages.

Messages will appear on RDS equipped radios as well. For this purpose, Quu has created a state of the art content management system that gives radio stations the flexibility of rotating promo?s during music, jock talk or
ad time, as they see fit.

Quu will be at Booth # 625 at this week's Radio show. The Beasley Broadcast Group will be the first radio company to integrate the ?Advertiser xperience.? This past June, Beasley began the process of placing Quu?s suite of interactive content and technology solutions on Beasley?s portfolio of radio stations. Additionally, the Company became a minority investor in Quu, Inc. For more information please visit http://www.quuinteractive.com/.

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