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Monday, September 26, 2011

"Radio Cheering For Clear Channel."

Clear Channel Radio President John Hogan is on the cover of this weeks Radio Ink magazine. Hogan discusses how Clear Channel plans to dominate the digital space with the release of the new iHeartradio app. He also discusses how and why Clear Channel succeeding is good for the entire radio industry. Here is the question Radio Ink editor ed Ryan put to Hogan. "You may not care about this, but do you think the radio industry is cheering for you, cheering that the iHeart app does well? Read on for his answer.

Hogan: "I do care. We think of ourselves as being in a class on one, but a healthy vibrant radio industry is good for everybody. We think that the kind of innovation and creativity that we can show is, hopefully,  things that the rest of the industry would cheer on. This is great news for radio. This shows that radio is relevant. I believe that we are going to be the first traditional media company to successfully make the turn into being a new media company." 
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Hogan: "There aren't any examples yet of old media companies that have figured out how to do it. I believe that this will demonstrate, convincingly, that not only can we, but we are doing it. That should be great news for radio. It is a very competitive industry, but it is my belief that our colleagues in the radio business see this as a positive. Over the last 6 to 7 months, there has been a lot of positive news about radio, and Clear Channel has featured in much of that. What's good for Clear Channel is, I think, good for the radio industry. My sense is that our competitors feel good about this."

Pick up the latest issue of Radio Ink to read the entire John Hogan interview.

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