5-8-14
Lisa Namerow is the new senior VP of business development and publisher relations at XAPPmedia. Namerow joins XAPPmedia from Slacker Radio, where she was senior VP of strategic partnerships and audio monetization. Before Slacker, at AOL, Namerow served in a number of executive roles, including general manager Moviefone, AOL Television, Winamp, and SHOUTcast. Most recently she served as general manager of the AOL Music Network and AOL Radio.
XAPPmedia CEO Pat Higbie said, ?We?re delighted to add Lisa to the XAPPmedia team. Lisa was a pioneer in helping Internet radio evolve into a mainstream medium. Radio listeners are now migrating again, this time to mobile devices, and we are seeing a similar set of challenges as publishers look for new ways to deliver effective advertising in a new listening environment. Lisa?s deep experience across the advertising technology and digital radio industries will help XAPP accelerate this change by expanding relationships with existing and new publisher partners.?