5-16-14
Q1 2014 was the fifth consecutive quarter of flat revenue performance according to the Radio Advertising Bureau. Spot revenue was down 2%, Network revenue was down 8% while digital revenue, still a small percentage of radio's overall revenue, was up 16%. RAB President and CEO Erica Farber said, ?The double-digit gains in the Digital and Off-Air sectors this quarter highlight the growing interest among advertisers in utilizing Radio?s multiple facets. With Radio broadcasters increasingly dedicating their efforts to improving and supporting their digital channels, local and national advertisers alike will find these platforms increasingly attractive to reach audio consumers.? We'll have much more analysis of the RAB report in our Monday morning headlines.
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