Terry Ratliff is the new GSM for Curtis Media's WBBB-FM "Radio 96.1" in Raleigh. Ratliff was most recently the GSM for Beasley Broadcasting in Fayetteville. He has worked the Raleigh market before, as GSM for Clear Channel. Ratliff was also D.O.S. for Clear Channel in Norfolk-Virginia Beach. He started on Monday.