Google Search

eobot

Search This Blog

Saturday, March 21, 2015

Programmatic Pangea Allience Formed

3-19-2015

The FT, CNN, Guardian, and Reuters have banded together to create the Pangea Alliance, offering programmatic access to their combined online advertising inventory. This move is seen as an attempt to compete with Google and Facebook's global digital platforms. Pangaea will launch in beta next month, Ad Age reports.

Add a Comment Send This Story To A Friend


View the original article here