Cumulus Media is being sued by a company called CMI Films, owned by Remark, LLC and Celestial Mechanix Inc., which is claiming copyright infringement. Cumulus' WLUP/Chicago created a promo for a vacation giveaway in 2014 that used the familiar elements of the "remarkable mouth" commercials, with the camera zooming in on the model's mouth while she lip-synchs the voices of the station personalities. Remark owns the rights to that style of advertisement. CMI Films' complaint filed in the Buffalo office of the New York Western District Court this week seeks financial damages and more.
These "remarkable mouth" commercials originated in Chicago in 1979 for WLUP, when it was just starting out as a rock station. Chicagoland Radio and Media has look at the history of the commercials, the reasons behind the current lawsuit, and even a copy of the complaint, all of which can be seen HERE.
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