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Monday, May 11, 2015

2015 Radio Mercury Award Finalists Announced


113 radio spots and campaigns have been named finalists for 2015 Radio Mercury Awards, which honors outstanding radio created by advertising agencies, production companies, radio stations, and students. iHeartMedia Creative Services lead this year's entries with eight nominations, with DDB Chicago close behind with five nominations. The 2015 Radio Mercury Awards ceremony will take place on June 3 in New York City. Additionally, Subway will be awarded as the Radio Marketer of the Year at the awards event.

The full list of finalists can be viewed here.

Arnold Worldwide's Global Chief Creative Officer Jim Elliott, who is serving as Chief Judge for the 2015 Radio Mercury Awards, said: "Great radio is about compelling, entertaining stories to help cultivate a client's brand and messaging. These finalists represent the best creative storytelling that only radio can provide."

"Building brand awareness and driving ROI, is radio's best attribute no matter the advertiser or marketer," said RAB President and CEO Erica Farber. "The bar is always set extremely high for our entrants. This year's set of finalists have met and exceeded that creative level of excellence we always hope to honor. The caliber of creative executions and the ways in which radio was leveraged throughout these entries is extraordinary."

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