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Friday, May 29, 2015

Is Mobile Ad Spending Catching Up To Mobile Use?




Is Mobile Ad Spending Catching Up To Mobile Use?
May 28th 2015, 18:54
The marketing world has continually pointed out that mobile advertising budgets will continue to rise, closing the gap between the amount of time Americans spend on mobile devices and the amount of money advertisers are spending to be seen on those devices. A new tech blog on the Wall Street Journal website asks the question, "What if advertising spending doesn't catch up soon, as promised?"